Jeep® Officially Earns Cult Brand Status

Everyone who drives a Jeep® is quick to fall in love with this trustworthy automaker. For years, Jeep® has been considered one of the most iconic American brands thanks to its rugged capabilities, bold styling, and unbeatable fun. Now, the Jeep® brand has officially earned cult brand status with a “2018 Cult Brand” recognition from The Gathering (Society of Cult Brands).

“Other automotive brands have been nominated over the years, but it’s so fitting that Jeep® is the first Cult Brand Honoree. It’s an iconic brand with vehicles that stand apart from any other in the automotive category,” said Chris Kneeland, co-founder of The Gathering and Chair of the Brand Selection Committee.

Jeep Officially Earns Cult Brand Status | Westpointe CJDR | Yukon, OKJeep® was chosen alongside seven other American staple brands including PlayStation®, Gatorade, Vans®, Jack Daniel’s Tennessee Whiskey, the charitable organization: water, Snickers®, and Beats by Dr. Dre™.

This recognition coincides with the release of the all-new 2018 Jeep® Wrangler and the soon-to-be-released 2019 Jeep® Cherokee. Both models have earned themselves a cult following.

No other automotive brand comes close to the iconic status Jeep® has here in the United States. Its Wrangler model is one of the most recognizable ones on the road today, thanks to its timeless style and powerful capabilities.

Stop by Westpointe Chrysler Dodge Jeep® Ram to test drive your favorite Jeep® model for yourself.